Privacy Policy

Privacy Statement

1.  Privacy Policy

We are committed to providing you with an internet experience that respects and protects your personal privacy. Our privacy charter has three promises to you:

  • We will not release personally identifiable information about you without your permission (except as needed to provide to you the services you have expressly requested). See "9. Third Party Relationships" below.
  • You can manage and control the information that you have voluntarily provided to us.
  • You can tell us what your privacy questions and concerns are so that we can respond.
From time to time new tools and enhancements will be introduced onto the site. Please visit this page from time to time find out what's new.

    2.  Helpful Definitions

    Personally identifiable information is information, such as name, birth date, e-mail address or mailing address that can be used to identify the individual.

    Anonymous information is not personally identifiable information. Anonymous information is information about how you use our site (such as sites you visit and searches you do). Anonymous information also includes the domain names and/or IP addresses (see "8. Use of IP Addresses" below) of Internet browsers that visit our site, the time of day the site was visited, and other non-personal information. Anonymous information is information that is not tied to any person, but helps us know what our users do (for example, the average stay on our site lasts over 10 minutes).

    The next sections tell how and when we collect anonymous information and personally identifiable information from you.

    3.  Collecting and Using Personally Identifiable Information


    You can visit our site and use many of our services without telling us who you are or revealing any personal information about yourself to us. It is only when you register to become an Tracmaster Ltd. site member that you will be asked to provide us with personally identifiable information.

    Most of our services do not require any form of customer registration, but we do require registration for some services, such as e-mail newsletters, certain downloadable documents, and discussion forums. When you register with us, you need to complete a registration form, as well as pick a user name and password. For example, we ask for information so we can contact you (like your first and last name, email address, and postal code).

    We use this information in several ways:

    • To tell you about new features and services available on our site that are relevant to you.
    • To display content, services or news information that closely match your interests.
    • To provide a first and last name on messages you receive from us.
    • To share your information with select third parties who work with us, only if you give us permission (see "9. Third Party Relationships" below).
    • To record your visit to certain pages in order for us to improve the content we provide.

    4.  Disclosure of Your Identity

    We do not disclose the identities of our users unless we are legally required to do so.
    If a governmental agency, or a law enforcement agency, requests information in relation to the identities of our user, we will comply with the request.

    If we receive a request by a third party that is not a governmental agency (for example, a request in connection with civil litigation), we will contact the user whose identity has been requested using the contact information the user provided during the registration process.

    We will wait 10 days after notifying the user before deciding whether to comply with the request by disclosing the identity of the user, unless the request requires us to disclose this information before then. If we cannot wait 10 days because of the deadline in the request, we will let the user know the deadline included in the request when we provide notice that we received it.

    We do not sell or release any of our users personal information. However your company information will be accessible to all web users should you elect to use our dealer or hire outlet locator.

    5.  Anonymous Information

    We collect anonymous information when people use our site, even if they have not registered with us. We use this information to produce more relevant content, and to improve our services in general.

    We will not share any anonymous information about your use of our site with third parties if we know that this information will be linked with your personally identifiable information obtained from another source, unless you have given us permission to do this.

    6.  Cookies

    How They Are Used

    A "cookie" is a small piece of data that is sent to your browser from a web server and stored on your computer's hard drive. Cookies do not damage your computer. We use cookies to help us provide personal services and to allow you to sign-in to our site without having to enter your username and password each time. Cookies also make web surfing easier for you by saving your preferences while you're on our site. Cookies may also be used by other companies on co-branded web pages, as explained below in "9. Third Party Relationships."

    You can decide if you want to accept cookies by changing the settings on your computer. You can reset your browser to refuse all cookies, or allow your browser to show you when a cookie is being sent. If you do not accept cookies, then some of our features will not work as we intended them to work.

    7.  Special Types of Information 

    We will not share with third parties any personally identifiable information about you that is of a medical, ethnic, financial or sexual nature unless you have given us your express written permission.

    8.  Use of IP Addresses

    An Internet Protocol (IP) address is a set of numbers that is automatically assigned to your computer whenever you log on to your Internet service provider or through your company's local area network (LAN) or wide area network (WAN). Web servers, the powerful computers that provide web pages for viewing, automatically identify your computer by the IP address assigned to it during your session online.

    We may collect IP addresses for some purposes (for example, to report anonymous user information and to audit the use of our site). We do not link a user's IP address to a person's personal information, which means we will have a record of each user's session but the user remains anonymous to us.

    9.  Third-Party Relationships

    We will only pass on your personal information to named Tracmaster Ltd authorised dealers, provided in the course of your registration where we believe it will aid the customer in their transaction. For example a dealer may be able to provide a demonstration to a customer of a machine at a more convenient time for the customer than Tracmaster itself is able to do.

    Tracmaster dealers are located throughout the UK and are companies that we have authorised to sell our complete range of products.

    We do not take responsibility for the handling of your personal information by the Dealer once they have been passed your details.

    10.  Security

    We operate secure data networks protected by industry standard firewall and password protection. We have security measures in place to attempt to protect against the loss, misuse and alteration of your user data under our control.

    Only certain employees have access to the information you provide us. For example, we impose strict rules on our employees who have access either to the databases that store user information or to the servers that host our services. While we cannot guarantee that loss, misuse or alteration to data will not occur, we try to prevent such unfortunate occurrences.


    We reserve the right to change this Privacy Policy at any time. All changes will be posted to this page, and we will use commercially reasonable efforts to notify you of any significant changes to this privacy policy.